About me
I'm a multidisciplinary design leader with over 15 years of experience creating brands, environments, and experiences that connect people with places.
My work spans environmental graphics, wayfinding systems, branding, visual merchandising, and spatial experience design. Throughout my career, I've partnered with organizations across sectors to transform spaces into meaningful, memorable experiences through strategy, storytelling, and design.
Designing brands, spaces and experiences that drive business impact.
I believe design succeeds when business objectives, human behavior and storytelling intersect. Whether I am designing a workspace, a city wayfinding system, a packaging line or a digital experience, I begin with the same question: what behavior are we trying to influence?
Projects
Clients
Government
Private
Railway
Healthcare
Hospitality
Retail
Let's Start a Conversation
Design is built on collaboration, curiosity, and dialogue. Reach out if you'd like to connect.